It’s All About Communication Online

I started to write a post about 7 success skills or qualities of the online entrepreneur. The first skill I began writing about was Communication. As I was writing, I realized that this skill is so important that I need to devote the entire post to the subject of communication online. I will discuss the other 6 skills at a later time:-)

Your business on the internet is all about communication. Nothing really happens in your business until you communicate with someone.

If you are a person who thinks ‘maybe I can just hide at home and put up a few canned sites to sell stuff,’ you are missing the main point about what it takes to be successful online. We aren’t out here just ‘selling stuff”, we are communicating, sharing, educating, helping, gaining friendships, supporting, and acquiring business partnerships etc etc.

Since communication is such a huge part of an online business, it’s helpful if you enjoy it. Successful people enjoy communicating or sharing their ideas and personal experiences with other people. Having a successful business involves putting yourself out there. The more people you communicate with the better. It’s helpful if you like to write. A natural ability or love of writing will put you way ahead of the game since there is so much writing involved with communicating online.

You need to communicate by putting information about yourself and your business on a website. You need to communicate through ads, write emails, write sales letters, and press releases. You also communicate through online forums or by recording videos or screen shots. Customers and other marketers communicate with you through comments to your blog or website and by sending testimonials.

It’s true that much of this can be outsourced, but even then you need to have a pretty good handle on the project yourself before you even try to explain it to someone else. And besides, isn’t that why we wanted to be entrepreneurs; because we want to go out there and do it ourselves?

So that’s all I want to say today about the number one  skill needed to be successful  online.  And I didn’t even mention follow up phone calls, social networking, voice messaging, text message marketing, or Twitter..

To be continued later…..

One Response to “It’s All About Communication Online”

  1. Ann, the number one skill, how you explain it, is just breath taking. Nice post, instructive and honest. I can’t wait to read you next, for the other skills.

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